ASTON MARTIN ANNOUNCES PRODUCTION OF THEIR FIRST ELECTRIC CAR

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The instantaneous delivery characteristics of electric motors means the RapidE will offer a unique driving experience of a kind not experienced before in an Aston Martin

A collaboration between Aston Martin and Williams Advanced Engineering, RapidE forefronts the brand’s low- and zero-emission vehicle strategy. The RapidE will showcase a four-door sports car look and feature the dynamics of the Rapid S while being powered by an all-electric powertrain replacing the six-liter V12 engine. According to Aston Martin, “The instantaneous delivery characteristics of electric motors means the RapidE will offer a unique driving experience of a kind not experienced before in an Aston Martin.”

Aston Martin President and CEO, Dr. Andy Palmer states, “The internal combustion engine has been at the heart of Aston Martin for more than a century, and will continue to be for years to come. RapidE will showcase Aston Martin’s vision, desire and capability to successfully embrace radical change, delivering a new breed of car that stays true to our ethos and delights our customers.”

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