Northrop & Johnson’s innovative, sophisticated, user-friendly website is the most technologically advanced in the market. This trail-blazing site is the perfect place to showcase a vessel for sale or charter. Eye-catching imagery combines perfectly with dynamic content and industry-leading digital tools to create a one-of-a-kind interface for users. Along with a powerful website, Northrop & Johnson features an array of digital tools from flyers and direct mail programs to social media outlets for use in our bespoke marketing strategies. Northrop & Johnson has an in-house dedicated marketing and PR team devoted to the promotion of the vessels in our fleet. Our in-house marketing and PR team has years of inside-yachting experience as well as exceptional relationships with yachting and luxury lifestyle editors and writers to assure our fleet’s presence within the pages of prominent magazines and online blogs, websites and more. Northrop & Johnson publishes Navigator, an in-house luxury travel magazine, wherein we feature yachts from our fleet. Navigator has a circulation of 10,000 copies per issue, reaching current and prospective clients worldwide.
Northrop & Johnson is proud to have the most unique and expansive global intelligence tool on the market. The only brokerage house to feature this tool, we have access to the global fleet with the touch of a button. We also have a database of more than 55,000 select contacts worldwide, ensuring a global reach. This database is targeted to current and potential owners and clients as well as other ultra high net worth individuals.
Together with our digital presence, Northrop & Johnson offers an unmatched in-person presence at worldwide events, including the Fort Lauderdale International Boat Show, where, proudly, we are the largest superyacht brokerage exhibitor. In addition, we hold the same title at the Palm Beach boat show and also boast impressive numbers at other annual prominent shows and events worldwide, from San Diego to Hong Kong.
Northrop & Johnson has a true global presence. With 17 offices around the globe, there is nowhere that we cannot reach. We have presence in the Americas and Europe, as well as Asia, covering all corners of the globe. Our talented and dedicated staff in these offices is on hand at all times to ensure complete and above-satisfaction customer service.
Northrop & Johnson’s dedicated yacht management team offers the best yacht-to-manager ratio in the industry. Our managers have only 5.7 yachts to every manager, opposed to 13 – 15 at other prominent management houses. We believe that our clients deserve a full-service bespoke program and our ratio allows our managers to successfully deliver this kind of access at all times, unlike any other program offered in the yachting industry.
Northrop & Johnson is constantly evolving in order to meet the needs of our discerning clients. We are proud to provide the necessary tools and support to ensure the unwavering success and contentment of our clients.